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Product Videographer

The Right Product Videographer To Elevate Your Brand

As a CEO or marketing director, you know the need for visual content to drive sales and build your brand. You need a skilled product videographer to help you bring your products to life on YouTube, Broadcast, and Social Media apps. Brainiac brings you a product videographer service that handles all of your needs from pre-production through post-production and even distribution.

Book an appointment below and we'll find out more about your brand, and product and develop the perfect video marketing strategy to meet your messaging needs.

Your Product Videographer must do more than make things look pretty

A product videographer specializes in creating high-quality videos that showcase products and their features in the perfect way. This isn’t just about shooting a product on a white background; it’s about creating a video that shows how the product integrates with everyday life. Whether it’s demonstrating how the product works, highlighting its unique features, or showing it in use, the product videographer must know how to deliver a final production from beginning to end.

Casting, location choices, editing, music, graphics and making sure the writing hits all the points needed must be considered, and you want a full-service production like Brainiac to make that happen for you.

How to Maximize the Effectiveness of Product Videos

Once we deliver your amazing video, it’s important to know how to use them effectively. We give you hashtags, descriptions, and all other information you will need for distributing on your chosen platform.

  1. Feature Your Videos on Product Pages: We recommend using your videos on Product Pages, yet you will likely need alternate versions for this called cutdowns, as product pages often should avoid calls to action in the video itself.  Videos can often answer questions that photos or written descriptions cannot, and they can be more persuasive in showing the product’s benefits.

  2. Utilize Video for Social Media Ads: Short product videos are necessary on all of your social media channels. By creating snippets that focus on the most compelling aspects of your product, you can capture attention in the crowded social media space and drive users to your website.

  3. Email Campaigns and Newsletters: Incorporating videos into email marketing can improve click-through rates and engagement. Whether it’s a new product launch or an exclusive offer, video emails stand out in crowded inboxes.

  4. Optimizing for SEO: Product videos can also boost your SEO rankings. When you include videos on your product pages, search engines like Google tend to favor these pages, helping your products show up in search results more often. Be sure to include relevant keywords in the video description, title, and metadata and don't forget to add the ALT description on the site. The alt description is very helpful for SEO.

  5. Retargeting Ads: Product videos can also be used in retargeting campaigns, which give you a far better chance at converting viewers into customers. You will want multiple versions of your product videos on multiple places at the same time..

For an amazing product videographer and to rely on a fantastic completed video, reach out to Brainiac. From capturing key product features to delivering a polished final video, Brainiac has you covered. Book an appointment on the calendar below and let's get you in motion.

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