VIDEO PRODUCTION SERVICES
for Brands, Products and SAAS
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How to choose the right video production company for your project:
Choosing the right company can feel very complex and even stressful, yet here are a few tips that can ensure that you have the right team for your specific project. If the video team claims "they can do everything, than you should probably steer clear.
Video Production Companies and Marketing Agencies are like lawyers or doctors, in the sense that they are specialists. Would you trust a foot doctor with open heart surgery? Or a family lawfirm to close a major company merger? The answer is probably no.
Just because someone is good at shooting weddings does not mean they can write, direct, and deliver an advertisement for a product. Furthermore, if they do behind-the-scenes work, then don't trust their reel, as it means most of the good-looking parts, they didn't shoot. They are there to capture the real artists in the room. Never trust a company with a product video or SAAS that offers either of those services. Real estate videographers may know how to shoot nice shots of a property, but that doesn't mean they can a) Tell a story b) Boil down the key features of your product or c) Understand how to make a video that travels organically online.
At Brainiac, we only serve three main categories and we serve them well. Commercials, Explainers, and Entertaining Social Videos. So if you have a product or online-based service that needs a global audience, than Brainiac Video Production and Marketing is the right match for you.
Whether you are in Sunny San Diego, Los Angeles, Bejing, Riga, Berlin, Melbourne, Helsinki, Irvine, San Fransisco, Palo Alto, Shenzhen or Montreal, we have you covered for commercials and explainers that target the West and all English speaking countries.
Services we provide (Start to Finish)
• Bulk Social Media Videos (organic non-ads to build followings) plus strategy
What we don't do:
• Onsite local shooting (such as restaurants, local businesses)
• Cheap real estate videos
• Weddings
• Barmitzvas
• Events
• Adult products
• Political Campaigns
• Cheap cartoon explainers (they don't work)
THOUSANDS OF VIDEOS HUNDREDS OF CLIENTS
MILLIONS UPON MILLIONS OF VIEWS
WHAT COMPANIES SAY ABOUT BRAINIAC
MELCHOIR SANCHEZ,
SPINNIN' RECORDS - ROUSCHE
Working with David is always a pleasure. He delivers on time with stunning results. Keep up the good work David🙌
TYLER BURST,
EXPLAIN WITH VIDEO
I had the pleasure of working with David on a number of live action videos. He is extremely creative, professional, and dare I say, funny. We produced 2 videos in an amount of time I thought was impossible, at a great budget, and they turned out masterpieces.
If you need video: this is your man.
TIFFANY WALSH,
NATURE REAL
RESULTS IS WHAT BRAINIAC BRINGS. They bring a legitimacy to your brand with their production value and savvy style. Loved working with David & his team.
Video Production Services for Products and Businesses
Choosing the right Video Production Services company can feel very complex. At Brainiac, we make the entire process for you very easy. When you have a brand, product, or service you need to advertise and promote, hire the specialist at Brainiac. You want a Video Production Company that goes further than just making your video look good. A company that can execute your brand voice on a multitude of platforms, writing, directing, editing, and even optimizing the video for organic travel. Book an appointment below and we'll develop a plan tailored directly for you.
Why You Need Specialists For Video Production Services
Video Production Services Companies are not all born equal. There are many different types. Would you trust a foot doctor with open heart surgery? The answer is probably no. Just because someone is good at shooting weddings does not mean they can write, direct, and deliver an advertisement for a product.
Furthermore, if they do behind-the-scenes work, then don't trust their reel, as it means most of the good-looking parts, they didn't shoot. They are there to capture the real artists in the room. Avoid companies who do BTS, Real Estate or Weddings.
Brainiac serves three main categories and serves them well. Commercials, Explainers, and Entertaining Social Videos. So if you have a product or online-based service that needs a global audience, then Brainiac Video Production and Marketing is the right match for you.
What Video Production Services Include
For Owners, CEOs and marketing directors, the intricacies of video production can sometimes feel overwhelming, and understanding what each provider is good at and what their services include can also be a bit overwhelming. Brainiac's Video Production Services include writing, casting, production design, directing, editing and post-production, as well as optimization.
Pre-Production: Planning and Strategy
The pre-production phase is foundational to the success of any video project. During this stage, your team will collaborate with the video production company to develop the concept, outline your goals, and plan the logistics. This is the time to refine your marketing strategy and determine how video fits into your broader marketing campaign.
Key elements of pre-production include:
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Optimization Planning Brainiac looks at the keywords people may be searching for or associated keywords that appear in like-minded content, and then prep those words to include in your screenplay. Optimization done before shooting rather than after means the video can have the SEO embedding into the closed captions themselves, giving it extra opportunities to be seen by the right audience.
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Scriptwriting: Crafting a script that aligns with your brand’s voice and communicates your message clearly. Brainiac can bring either comedic or serious tones to your advertising campaign, and have a excellent understanding of what works on each platform and with each type of audience.
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Your screenplay should always be crafted for each specific platform. What works on broadcast will not always work on vertical, from the shooting style to the script itself. Brainiac will guide you through all of the best practices during this phase.
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Casting: Selecting the appropriate cast and crew, whether you're using actors, employees, or spokespeople. Brainiac gives you incredible actors to choose from, and helps guide you in the process of deciding who will work best for what type of project.
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Scheduling Typical turn around times are within six weeks of approving the case t and the screenplay, yet often times much quicker depending on the availability of your chosen actors and the current production queue. It's first come first serve, so the quicker you make decisions on cast and script, the quicker the production can begin.
Production: Capturing High-Quality Video
Video Production Services require an eye for detail at all times, especially during production.
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Filming: Best practices include shooting on cinema cameras for programmatic, streaming, YouTube Widescreen, Facebook Widescreen, Landing Pages, Product Pages and Broadcast Television. A combination of UGC style cellphone shooting and pro shots is used for social media outlets.
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Lighting and Sound: Proper lighting and sound are created and crafted by looking at the brand voice and product buyer very carefully, and making sure the visuals fit with that person's lifestyle.
Post-Production: Enhancing and Finalizing the Video
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Video Editing: The magic is often in post, the right timing, the right style, the right music.
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Color Grading: Color grading enhances the look and feel of the video and Brainic are experts in the craft of color correction.
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Sound Design: Adding music, sound effects, and voiceovers in post-production is key to making the video feel even more pro.
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Graphics and Animation: Finially, pro graphics and text evens out the final product.
Distribution and Promotion: Making Your Video Work for You
Some Video Production Service providers use the one size fits all strategy. that would be a mistake. Brainiac creates your ad specifically for the platforms you plan to run on.
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SEO Optimization: Videos can improve SEO when optimized correctly and put on your website. And with Brainiac, we include SEO in the video itself, which can help when it runs on any platform that uses closed captions, especially YouTube.
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Platform Strategy: Brainiac includes release schedules, titles, descriptions and hashtags to use for all videos, giving you extra firepower when releasing your content.
Best Practices for Ordering Video Production Services
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Know what you want to achieve: Let the director know at the beginning your ideas for messaging, where you want the video to run, and what your target audience is. All creative ideas will then be generated from this starting point.
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Collaborate Throughout the Process: Work with the company via Zoom and WhatsApp communicating your vision during pre-production, production, and post-production to ensure the final product aligns with your expectations.
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Keep it short: Viewer retention affects SEO directly, so structuring the information so the audience knows it is for them right at the beginning is important to keep them watching.
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Use multiple videos in multiple places: Buyers need to see your ad a multitude of times before even noticing you exist, and being on multiple platforms helps as well. Meta Google and many other platforms have technology that allows you to retarget people who have either visited your site or interacted with your brand on their platform. So having several types of videos to engage them is extremely helpful and creates long term trust and increases sales.
Booking Your Appointment
Whether you are in Sunny San Diego, Los Angeles, Bejing, Riga, Berlin, Melbourne, Helsinki, Irvine, San Fransisco, Palo Alto, Shenzhen or Montreal, we have you covered for commercials and explainers that target the West and all English-speaking countries. Book an appointment with Brainiac and we’ll get you in motion for a fantastic suite of videos today.